Mobile apps are the deal. Mobile functionality operating on increasingly efficient networks is the perfect combo for what’s next; useful, simple and mobile.
The newest figures paint an extremely competitive picture. Handset manufacturers, operating systems, app developers, marketers and consumers are all jockeying to identify and lock up winning solutions.
The equipment and usage are changing too. AdMob recently relased some interesting data regarding the rapid changes and emerging leaders. Clarifying metrics point to explosive growth in the coming months and years.
Stay tuned as IGC jumps in and adds this critical channel to its bag of effectiveness tricks. New projects, new partners and, of course, increased effectiveness. More will be revealed…
